When you send a calendar link to a prospect or a customer to schedule a meeting on your calendar, it matters how you ask them to book a meeting.
You should give more importance to them and respect their time.
In your email, don’t say – “Go ahead and book the time here: <link>”.
A more respectful approach is:
“How’s your availability later this or next week? If it would be easier to schedule, here’s my availability: <link>.”
With this approach, you’re giving them a priority and respect by asking them their availability first.
Then you’re also sharing a Calendar link to make it efficient for them.